It’s a credit card.
re:member
KH Comms — 2024
They say that repetition is the mother of all learning. In this campaign, we took this profound insight to the extreme.
Because ironically, consumers are having a hard time remembering the Scandinavian credit card re:member. So we made a series of repetitive films constructed to get one very simple message across: It’s a credit card.
We don’t have to tell people how, why and when they need a credit card. We just have to make them like and remember us.
My role: Art Director/Creative/Director
re:member
KH Comms — 2024
They say that repetition is the mother of all learning. In this campaign, we took this profound insight to the extreme.
Because ironically, consumers are having a hard time remembering the Scandinavian credit card re:member. So we made a series of repetitive films constructed to get one very simple message across: It’s a credit card.
We don’t have to tell people how, why and when they need a credit card. We just have to make them like and remember us.
My role: Art Director/Creative/Director
The Tree
re:member — 2024
re:member — 2024
Directed by me and Erik Wingfors.
Produced by Kith Hansen.
Produced by Kith Hansen.
Beautifully captured by Simon Rudholm.
Jakob Eriksson
Art Director/Creative
Stockholm
Art Director/Creative
Stockholm